Northwind B2B marketplace 180 people
One activation number, agreed in an afternoon
The problem
Four teams reported activation four different ways. Every quarterly review opened with twenty minutes of reconciling definitions before anyone could discuss the number itself.
What changed
A single versioned definition with a named owner. The reconciliation conversation stopped happening, and the review starts on the decision.
- 20 min
- Recovered per review
- 1
- Definition, not four